Let's talk medical research

An interview with Lindsey Wahlstrom-Edwards, Head of Partnerships at Antidote

In 2018, Antidote worked with SCORR Marketing and eight leading health organizations, including the Melanoma Research Alliance (MRA), to survey 4,000 patients about clinical research. About 10% of the total respondents self-identified as having melanoma.

For people living with inflammatory bowel disease (IBD), the symptoms – diarrhea, bleeding ulcers, stomach pain, cramping, and weight loss – can be emotionally, mentally, and physically difficult. Knowing the right things to say (or not say) and do can help you have more empathetic and thoughtful conversations with loved ones who have IBD. Below are 5 tips for supporting someone who lives with ...

A Q&A with Yvonne Taylor, Antidote’s senior clinical site operations manager Digital vendors work closely with clinical trial sites to ensure patient enrollment is going smoothly. We spoke with our very own Senior Clinical Site Operations Manager, Yvonne Taylor, about how clinical trial sites and vendors can best work together to provide a straightforward enrollment process for patients.

Idiopathic pulmonary fibrosis (IPF) is a progressive disease that causes scarring of the lungs. Over time, the scarring worsens and it can become difficult to breathe. IPF has no cure and limited treatment options, making clinical research especially critical. In this case study, a pharma company approached Antidote to identify 600 IPF patients who would be eligible for their study in just six ...

In the midst of the COVID-19 pandemic, it seems like everything has gone digital, from scheduling video chat appointments with your doctor to Zoom conference calls, reading your newspapers online, and ordering groceries via an app. With the ability to reach more people online than ever before, clinical trial recruitment companies, too, have begun turning to digital channels even more to reach the ...

You’re all ready for your clinical trial site visit. You get a call from a clinical research assistant telling you that when you come in, you’ll first meet with a clinical research coordinator, followed by a nurse, a graduate student, and a principal investigator of the study. Who are all of these people, exactly? We take a look at some of the key players in the game when it comes to your site ...

Inflammatory bowel disease, commonly referred to as IBD, is characterized by a group of intestinal disorders that cause inflammation of the digestive tract. The two most common kinds of IBD are ulcerative colitis and Crohn’s disease. Every person’s experience with IBD is different, but some of the main symptoms include diarrhea, bleeding ulcers, stomach pain, cramping, and weight loss.

Asthma is a chronic disease that causes your airways to become inflamed, making it hard to breathe, which affects over 25 million people. It is characterized by coughing, shortness of breath, wheezing, and chest tightness.

Does a health crisis change digital engagement behaviors? How should digital marketers respond?